Fewer words.
Greater meaning.

15+ years of turning high-stakes ideas into language that connects — from NBC writer rooms to Fortune 50 brand systems. The red thread is always the same: find what's real, and make it resonate.

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Currently: VP of Brand Copy at JPMorganChase

Recognition

2024Drum Awards — JPMorganChase, "The Waiting Workforce"Gold
2014Muse Awards — Stinghouse Advertising, for Baptist HealthSilver
2011ADDY® Awards ×3 — República, for Sedano's · Miami Dolphins · UnivisionGold ×3

Selected Work

Some ongoing work contains privileged content and may be password protected. What follows represents the arc — from early brand-building to enterprise-scale voice strategy.

Enterprise work

This section contains confidential JPMorganChase campaign work.

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A storyteller,
first.
Always.

I have always been infatuated with the written word. There are stacks of notebooks back home as a testament — poems for imaginary lovers, rewrites of TV commercials I'd seen as a kid. That obsession became a career.

From writer rooms at NBCUniversal — The Office, Heroes, The Daily Show — to building product narratives at enterprise scale at JPMorganChase, the red thread never changes: find what's real, and make it resonate.

Email Me LinkedIn
2022–Now

VP of Brand Copy

JPMorganChase

2020–2022

Copy Chief

Thrasio

2018–2020

Head of Copy

Healthy Bees

2015–2018

Associate Creative Director

Modloft

Earlier

Scriptwriter

NBCUniversal — The Office · Heroes · The Daily Show

Education

BBA Marketing, Magna Cum Laude

NYIT

BA Journalism, Cum Laude

SUNY Geneseo

Let's talk.

Open to the right conversations — brand voice, creative leadership, fractional work.